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NEW ALPINE DIGITAL MEDIA RECEIVERS PROVIDE TOTAL iPOD AND iPHONE INTEGRATION

Back January 8, 2009

TORRANCE, Calif., Jan. 8, 2009 – Today’s digital consumer is never far from his or her portable technology, whether at home, at work or in the car. Addressing the need for this technology in the car, Alpine Electronics of America, Inc., the industry-leading manufacturer of automotive mobile media solutions, today introduced its third generation of dedicated 1-DIN iPod Digital Media Receivers that give consumers a fully integrated iPod®/iPhone® experience in the car. The iDA-X305 and iDA-X303 receivers offer new and enhanced features for a more robust iPod-listening experience, and meet the specifications for “Made for iPod” and “Works with iPhone” compatibility. Alpine also is continuing its iDA-X200 Digital Media Receiver for 2009, which is “Made for iPod” compatible.

“Alpine was the first mobile electronics brand to introduce an aftermarket receiver that fully integrated the iPod into the car. This third-generation family of Digital Media Receivers represents the best iPod integration yet, with incredible sound quality and digital media connectivity options, giving consumers the ability to carry almost any kind of device into the car,” said Stephen Witt, vice president, marketing, Alpine Electronics.

As dedicated iPod receivers, the Digital Media Receivers do not have CD/DVD playback. The USB connection allows for high-quality iPod playback, as well as connectivity for USB memory devices and MTP portable MP3 players. Searching through files is quick and easy thanks to the double-action encoder knob and Quick Search with Alphabet and Percentage Search functions; users can access all iPod navigation tools including search by Playlist, Artist, Album, Song, Genre, Podcasts, Audiobooks or Composer. Percentage Search takes the iPod’s music library and divides it evenly into six groups that are accessible through the six preset buttons on the head unit, so that users jump to a section of their music library instead of individually scrolling through each file. Any iPod with a 30-PIN dock connector is compatible with these Digital Media Receivers.

The Digital Media Receivers can serve as the starting point for building an iPod system that includes other digital media sources. All three units can connect to expanded HD Radio™ content with the added benefit of multicasting (Alpine TUA-T550HD HD Radio Tuner required, sold separately). The iDA-X305 and iDA-X303 also support iTunes® Tagging. iTunes Tagging makes it easy for consumers to discover new music. Whenever they hear a song they like playing on HD Radio, they can “Tag” the song by pressing and holding the “Enter” button on the iDA-X305 or iDA-X303 faceplate. Information about the “Tagged” songs are stored on the iPod/iPhone and presented in a “Tagged” playlist the next time the iPod/iPhone is connected to iTunes. The user can then preview and purchase the songs from iTunes, if desired.

The Digital Media Receivers can play AM/FM and also can connect to and control a variety of digital media sources and playback formats to build the perfect custom sound system. These options include satellite radio, MP3/WMA players and Bluetooth® connectivity for hands free calling and streaming audio support. (Separate tuners/adapters and subscriptions required.)

Consumers who want uncompromising sound quality that is customized to their vehicles can easily upgrade their Digital Media Receiver with the separate Alpine PXA-H100 IMPRINT™ Audio Processor. The PXA-H100 creates a more dimensional soundstage and a rich, enveloping listening experience in every seat of the car. Additionally, tuning adjustments can be made directly from the receiver’s display. For an easy power upgrade, the KTP-445 Head Unit Power Pack can be added to any Digital Media Receiver, boosting each unit’s power to 45 W x 4 RMS (at CEA-2006 power ratings).

The iDA-X305 features a high-resolution 2.2-inch color TFT display that shows artist, album and track information. If the iPod displays album art, this also will be shown on the iDA-X305’s screen, along with multiple display options. The iDA-X303 boasts a 2.2-inch, three-color LCD display with two available lines of text. It features three different screen view options, with easy visibility even in direct sunlight. The iDA-X200 has a 2.2-inch three-color LCD display. All three receivers are steering wheel- and remote control-ready.

Specifications, Pricing and Availability
The iDA-X305, iDA-X303 and iDA-X200 Digital Media Receivers are available at authorized Alpine dealers. (Note: see attached spec sheet for complete product details, suggested retail indexes and shipping dates.)

Alpine Electronics 2009 1-DIN Digital Media Receivers

iDA-X305 – Digital Media Receiver
Connectivity Features:
  • “Made for iPod” and “Works with iPhone” compatible
  • USB connection for iPod/iPhone and USB storage devices
  • HD Radio Ready with iTunes Tagging support and multicasting (TUA-T550HD required)
  • Bluetooth Ready with streaming audio support (KCE-400BT required)
  • Satellite Radio Ready (separate adapters and subscriptions required)
Audio Features:
  • 24-bit DAC
  • 3 pre-outs (2V), subwoofer level control
  • Built-in 18W RMS x 4 amplifier (at CEA-2006 power ratings)
  • High-pass crossover
  • Bass center frequency control, treble center frequency control
  • IMPRINT Ready (PXA-H100 required)
  • Head Unit Power Pack Ready (KTP-445 required)
Control/Display Features:
  • 2.2-inch full-color TFT display with album art (if available)
  • Double-action encoder knob
  • Quick Search with alphabet search
  • iPod Back button
  • Phone button for Bluetooth hands-free calling
  • Multi-language support
  • Steering wheel remote ready
  • Remote control ready
  • 10-key direct input (RUE-4190 required)
  • Dual blue/red illumination
Availability – January
Suggested retail index – $350
iDA-X303 – Digital Media Receiver
Connectivity Features:
  • “Made for iPod” and “Works with iPhone” compatible
  • USB connection for iPod/iPhone and USB storage devices
  • HD Radio Ready with iTunes Tagging support and multicasting (TUA-T550HD required)
  • Bluetooth Ready with streaming audio support (KCE-400BT required)
  • Satellite Radio Ready (separate adapters and subscriptions required)
Audio Features:
  • 24-bit DAC
  • 3 pre-outs (2V), subwoofer level control
  • Built-in 18W RMS x 4 amplifier (at CEA-2006 power ratings)
  • High-pass crossover
  • Bass center frequency control, treble center frequency control
  • IMPRINT Ready (PXA-H100 required)
  • Head Unit Power Pack Ready (KTP-445 required)
Control/Display Features:
  • 2.2-inch, 3-color LCD display
  • Double-action encoder knob
  • Quick Search with alphabet search
  • iPod Back button
  • Phone button for Bluetooth hands-free calling
  • Multi-language support
  • Steering wheel remote ready
  • Remote control ready
  • 10-key direct input (RUE-4190 required)
  • Dual blue/red illumination

Availability – January
Suggested retail index – $250

iDA-X200 – Digital Media Receiver
Connectivity Features:
  • USB and Full Speed Connection for iPod
  • USB MTP allows Microsoft Plays-from-Device compatibility
  • Ready for USB mass storage devices
  • HD Radio Ready with multicasting (TUA-T550HD required)
  • Satellite Radio Ready (separate adapters and subscriptions required)
  • Bluetooth Ready with AV profile (KCE-400BT and KWE-460BT cable required)
Audio Features:
  • 24-bit DAC
  • 3 pre-outs (2V), subwoofer level control
  • Built-in 16W RMS x 4 amplifier (at CEA-2006 power ratings)
  • High-pass crossover (selectable 80/120/160 Hz)
  • Bass center frequency control with Q, treble center frequency control
  • IMPRINT Ready (PXA-H100 required)
  • Head Unit Power Pack Ready (KTP-445 required)
Control/Display Features:
  • 2.2-inch 2-color LCD display
  • Double-action encoder knob
  • Quick Search with alphabet search
  • iPod Percentage Search
  • Steering wheel remote ready
  • Remote control ready
  • Fixed blue/red illumination
Availability – January 2008
Suggested retail index – $180
Head Unit Add-On Accessories:

TUA-T550HD HD Radio Tuner
Availability – January 2008
Suggested retail index – $450

KCE-400BT Bluetooth Interface Module
Availability – January
Suggested retail index – $400

KCA-SC100 SIRIUS Satellite Radio Interface
Availability – Now
Suggested retail index – $80

PXA-H100 IMPRINT Audio Processor
Availability – Now
Suggested retail index – $180

KTP-445 Head Unit Power Pack
Availability – April 2009
Suggested retail index – $140

RUE-4190 Universal Remote Control
Availability – Now
Suggested retail index – $50

About Alpine Electronics
Alpine Electronics is an automotive electronics manufacturer that supports drivers in over 60 countries and provides the world’s leading auto makers with audio, video, navigation and driver assistance products. The company specializes in system integration solutions with innovative vehicle entertainment and information technologies.

Alpine’s R&D and manufacturing facilities in Japan, China, Europe and North America ensure that all products address the real world requirements of drivers in each market. The company is committed to developing products that are safe, comfortable and eco-friendly for the automotive environment.

For more information about Alpine Electronics, visit www.alpine.com. For more information about Alpine’s aftermarket products, visit www.alpine-usa.com.

Notice: Product information is based upon current information at the time of writing, but cannot be guaranteed. All designs, features, specifications and delivery dates are subject to change without notice.

Alpine Media Contact(s):

Alpine Electronics of America, Inc.
AlpinePressRoom@alpine-usa.com